Courses Taught

Spring 2005

ECON 101 Microeconomics (Cr. 3)
This course is an introduction to price theory, which deals with the economic behavior of individual units such as consumers, firms and resource owners. Moreover it exposes the students to the nature of microeconomics and its relevance to today's real world economic problems, teaches them how to use economic theory and how to analyze these problems.

BUSA 230 Principles of Marketing (Cr. 3)
This course covers all aspects of modern marketing and the business environment, including marketing information, product distribution, promotion, pricing, and total marketing strategy.

BUSA 334 Advertising (Cr. 3)
This course is designed to meet the needs of business students to understand and be able to use advertising as a marketing tool, which has a great contribution to the achievement of the goals of profit organizations, government and social non-profit agencies. Essential issues to be covered will include why advertising is used, kinds of goals that are set for it, the way in which advertising programs are developed to achieve those goals, how and why advertising accomplishes its aims, and the interaction of advertising and society.

Fall 2004

BUSA 210 Principles of Management (Cr. 3)
This course involves a review of the principles of management. It aims to provide a framework for the orderly presentation of basic facts in business management, utilizing the functions of the manager with respect to planning, organizing, staffing, directing, and controlling.

BUSA 332 Marketing Research (Cr. 3)
This is a course on marketing research, approaching the topic from the standpoint of the basic nature of the process, and utilizing discussion and cases in research planning, analysis and presentation.

Spring 2004

BUSA 227 Computers and Information Systems (Cr. 3)
This course covers the fundamentals of computers and data processing. It is designed to give the student a background in computers, what they do, and how they are put to work. The course is a practical one that gives the students hands-on experience on the use of commercially available software in word-processing, spreadsheets and presentation programs.

BUSA 230 Principles of Marketing (Cr. 3)
This course covers all aspects of modern marketing and the business environment, including marketing information, product distribution, promotion, pricing, and total marketing strategy.